Resources

This event is the only North American event to focus exclusively on smart strategies, technology innovations, and business opportunities for carriers within the mobile world.

Marketing campaigns are won and lost on the accessibility and quality of companies’ data about their customers – and how smartly they use it.

Consumers have had enough of mass-marketing.
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Telcos are at an inflection point. For years, they’ve faced mounting pressure from better-funded, more innovative tech competitors, and seen a return on investment, profits and market share slowly dwindle.

Customers today care more than ever about the values of the companies they do business with. They want to know the brands they choose are socially and environmentally conscious and will quickly vote with their feet if they think enterprises aren’t doing enough, or aren’t taking the issue seriously.

The telecoms industry holds some of the most extensive and detailed customer data of any sector. One major advantage for these firms is that the data they possess comes directly from their customers.

Download our free eBook to find out why True Personalization could help take your business to the next level.

How 02 is successfully commercializing customer action data to better power big brand digital ad targeting.

Download our free guide to find out why True Personalization could help take your business to the next level.

What fun and what an honor to host a fireside chat with Professor Jose Luis Nueno of IESE Business School and Merkle CTO Matthew Mobley! In brief, he discussed the intense pressures already hurting traditional retailers in the EU and US before the Covid-19 pandemic, which had resulted in falling revenue. Now weakened further by the pandemic, they face tough challenges adapting to the new normal.

This webinar, origianlly broadcast in June 2021, looks at how Covid-19 had completely changed the world we live in. It delved deeper into the lasting impacts it has had on different industries and explores how the future might look post covid.

REV: Owned, loved and watched by Bahamians