Customer experience optimization refers to the ongoing process of understanding and meeting the needs of diverse customers across all touchpoints. It focuses on helping businesses build strong connections with their audience, increase customer satisfaction and drive loyalty and advocacy. In this article, we will explore five essential customer experience optimization strategies that can transform your […]
Understanding and predicting customer behavior is crucial for organizations that want to thrive in today’s hyper-competitive marketplace.
Join Intent HQ and Databricks at Big Data Ldn 2023. Learn how Intent HQ uses Causal AI to understand what motivates customers to engage positively with a subscription model business.
You’ve probably heard the phrase ‘data is the new oil’, which refers to the fact that digital information has become many businesses’ most valuable asset. This is particularly true of the records enterprises hold about their customers, which are often the crown jewels of any brand’s data holdings. The importance of a customer intelligence platform […]
Understanding how your customers interact with your brand is essential for the success of any business. This helps firms identify what they’re doing well when it comes to converting and retaining customers, in addition to any pain points that require attention. Regardless of the sector you operate in, customer journey analytics plays a key role […]
To successfully attract and convert consumers today, it’s important to understand them first. Understanding their preferences, needs and pain points allows you to market your products and services more effectively. Conducting a customer behavior analysis is the first step in getting to know your customers on a deeper level, so you can improve your marketing […]
Mass marketing doesn’t work for consumers, the environment, or your company’s ROI. Read our webinar recap – Mass Marketing is Broken. How Sustainable Strategies Are Fixing This.
Intent HQ is proud to announce we won the Women in Tech Best Employer award in the 50-149 employees category for the second consecutive year. This remarkable achievement showcases Intent HQ’s unwavering commitment to fostering Diversity, Equity, and Inclusion (DE&I) within our organization. Quadrupling the Team: Evidencing Year on Year Growth of Female Hires Diversity, […]
In this podcast episode, our Chief Revenue Officer, Jonathan Woolf, sits down with Nicky Daniels from Innovation Martlesham to dive into the world of telcos and explore how big data and artificial intelligence are revolutionizing the industry.
Join our webinar and discover the game-changing potential of sustainable marketing and revolutionize your brand’s impact on the environment and improve your bottom line in the process.
On the 24th of May, we hosted the 2nd Intent HQ Chair Congress, where we explored the pressing issues of the price crisis in 2022-2023 and provided valuable strategies for businesses to succeed in this challenging environment. Consumer behavior is constantly adapting to changing macro environments, and our event aimed to shed light on the […]
Telcos are at an inflection point. For years, they’ve faced mounting pressure from better-funded, more innovative tech competitors, and seen a return on investment, profits and market share slowly dwindle.