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This conceptual artwork features a diverse range of people partially transformed into digital pixels, set against a modern, technology-driven cityscape.

Spain’s Digital Surge: Are Your Customers Leaving You Behind?

The surge of digitalization in Spain and beyond is reshaping consumer habits, with online shopping, entertainment, and even healthcare booming. Businesses must evolve, tapping into AI-powered analytics tools like Intent HQ’s to personalize offerings, engage via preferred channels, and stay ahead of emerging trends. Failing to adapt to the digitized customer risks falling behind in this rapidly changing landscape.

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This conceptual artwork features a diverse range of people partially transformed into digital pixels, set against a modern, technology-driven cityscape.

El auge digital en España: ¿Le están dejando atrás sus clientes?

El auge de la digitalización en España y en otros países está cambiando los hábitos de consumo, con un auge de las compras online, el entretenimiento e incluso la atención sanitaria. Las empresas deben evolucionar y aprovechar las herramientas de análisis basadas en IA, como Intent HQ, para personalizar las ofertas, interactuar a través de los canales preferidos y adelantarse a las tendencias emergentes. Si no se adaptan al cliente digitalizado, corren el riesgo de quedarse atrás en este panorama en rápida evolución.

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White paper: ADDRESSING GLOBAL FINANCIAL INCLUSION WITH EDGE AI

White Paper – Addressing Global Financial Inclusion

One of the most significant challenges facing the world today is global financial inclusion. Excitingly, recent developments in AI and ML technologies offer the potential to break this cycle and broaden access to a wealth of financial services.

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How AI is vital in boosting customer segmentation

Getting customer segmentation right is easier said than done. In many cases, businesses’ efforts are hampered by complex data analysis processes that may require a large investment by the data science team or the use of third-party consultants to develop the right models. Because these efforts take so long and are so expensive to complete, […]

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Image credit: iStock/Cameron Prins

Humanizing true personalization – What do telcos need to understand

The marketplace for telcos is tougher than ever. So if you’re to thrive in an environment where customer demands are high and new, innovative offerings are always looking to persuade consumers to switch providers, you need to stand out from the crowd. To do this, an effective personalization strategy is a must-have. This plays a […]

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