Welcome to a thought-provoking and solution-oriented webinar that unveils the current unsustainable state of mass marketing and its profound impacts on business ROI, customer experience, and the environment. Explore the cracks in this flawed strategy that generates more waste than results.
Our expert panel is here to offer solutions and guide you towards a new age of marketing that is sustainable, targeted, and conscious of our environmental footprint. They will highlight future trends and shed light on the strategies that marketing leaders must adopt to succeed in an increasingly eco-conscious world.
Discover how sustainable strategies not only align with environmental responsibilities but also deliver improved ROI and significantly enhance customer experiences. Our panelists, drawing from their extensive experience and industry knowledge, will provide tangible examples of these practices in action through rich case studies.
This enlightening webinar is targeted towards marketing leaders and decision-makers who are already on their sustainability journey or those looking to take their first crucial step. Join us as we explore the roadmap to a greener and more prosperous marketing future, benefiting both businesses and the planet.
Commerce Media is reshaping how brands connect with shoppers, and yet many networks are still missing out on critical opportunities for growth. Advancements in AI can provide a wealth of opportunities for Retail and Commerce Media platforms to enhance their network offerings and provide true, two-way value.
Intent HQ unlocks hidden customer insights that activate more effective campaign targeting and provide a better customer experience.
Effective personalization should be the goal for any marketing campaign. Generic, mass-market efforts often fail to engage with customers and offer a very poor return on investment.
The coronavirus pandemic has forced businesses to innovate and re-strategise
approaches to ensure business continuity and keep them afloat. Whilst industries such as retail and the travel industry are most affected by this pandemic, the Telecoms industry is facing a different type of challenge in this turbulent time.