Telcos, personalization and the missing millions research report
Marketing campaigns are won and lost on the accessibility and quality of companies’ data about their customers – and how smartly they use it.
Learn how HB Reavis, a European shopping center operator, transformed their marketing approach to achieve remarkable results.
Challenge: Mass marketing led to customer fatigue, reducing the impact of events and ROI.
Solution: HB Reavis used Intent Edge SDK in their app to gather insights, personalize engagement, and target specific shopper segments.
Results:
Download the full case study to learn how HB Reavis achieved these impressive results.