Data
Monetization
Commercialize your customer data without compromising privacy or brand integrity.
A NEW, NO-RISK ROUTE TO REVENUE
Marketing, innovation and digital teams are always looking for ways to effectively utilize customer data, but with privacy concerns at the forefront, it can be a challenge. This is where Intent HQ steps in with a solution that allows for privacy-compliant commercialization of first-party customer data.
Our proven track record in serving large telcos with millions of customer profiles demonstrates our commitment to privacy. The Intent HQ platform underpins several different data commercialization strategies, the most powerful of which is the opportunity to sell your insights on our Intent xChange.
Our Intent xChange insights marketplace enables companies across industries, including telcos, financial institutions, retailers and e-commerce platforms, to commercialize their first-party data in a completely anonymous manner. Transformed in to insights in the Intent xChange and available for puchase by a worldwide audience of data and marketing professionals worldwide, it is a model where everybody wins!
Data Monetization for a Cookie-Less Future
Read our O2 case study
Making Monetization Work In A New Era For Data Consent
Read our blog post
Intent products at Work
Learn more about the various products working together to turn signal into relevance and revenue for your business.