eMarketer Webinar: The Art and Science of Hyper-Personalization in the Age of AI
2 min. Read
Missed our latest webinar with eMarketer or looking for a quick refresher? Explore how AI and data science are transforming customer engagement through hyper-personalization. Hosted by eMarketer’s Jeremy Goldman, the session featured Intent HQ’s Chief Revenue Officer, Jonathan Woolf, sharing actionable insights and cutting-edge strategies to connect with customers at a more human level, all while using first-party data in a privacy-respectful way.
Key Actionable Takeaways
What is Hyper-Personalization?
Discover how hyper-personalization goes beyond traditional marketing to create deeply relevant customer experiences. Learn how brands can adapt content, tone, and timing for maximum impact.
Hyper-Personalization Through Edge Computing
See how Edge AI harnesses device-level data to build privacy-safe, contextual customer profiles, enabling real-time engagement with unmatched precision.
The Role of Causal AI in Marketing
Understand how Causal AI helps marketers identify cause-and-effect relationships in data, targeting “persuadable” customers while minimizing wasted marketing efforts.
AI on the Phone: A Game Changer for Customer Insights
Learn how AI embedded directly in mobile devices provides deeper insights into customer behavior, while respecting privacy and minimizing data transmission.
CRM Data vs. Enriched AI Data
See how enriched AI data augments traditional CRM, delivering a complete picture of customer preferences, interests and habits.
Finding the Best Moment to Engage
Discover how AI pinpoints the best moment to engage with customers, boosting engagement and driving measurable results.
Catch up on the webinar by swiping through the key themes and examples in our video library below.
Meet the Speaker
Jonathan Woolf, Chief Revenue Officer, Intent HQ
Jonathan plays a huge role at Intent HQ in helping companies across various industries utilize AI and customer data analytics to drive personalized marketing strategies.
Jonathan’s experience includes over a decade of working in the telecom sector, including Telefonica and VMO2 where he spearheaded the commercial use of big data.
Hear Jonathan introduce himself in the video below.
Watch the Full Webinar Now
Hyper-personalization is changing the way brands connect with customers. Don’t miss this in-depth discussion packed with actionable strategies and proven examples to help your business thrive.
At AntiCon 2024, Intent HQ’s Chief Revenue Officer, Jonathan Woolf, and Ali Malek, Executive Director of Data Science at OMD EMEA, took the stage to explore hyper-personalization in the age of AI. From leveraging Edge AI for privacy-first personalization to using Causal AI to identify Persuadable audiences, their session offered actionable strategies for turning data into meaningful customer experiences. Missed it? Watch the full talk to learn how AI is revolutionizing marketing.
Intent HQ, an AI Customer Analytics Platform, has ranked 472 in this year’s Financial Times 1000 (FT1000) list. This year, we have rocketed into the top 500, a significant jump from our ranking last year, reflecting our continued growth. The list features Europe’s fastest-growing companies determined by their revenue growth. Intent HQ has shown impressive […]
Understanding and leveraging customer behavior is essential for businesses to acquire new customers in a modern, fast-paced and data-driven marketplace. By delving into the intricacies of how consumers interact with your brand, products and services, you can unlock valuable insights that drive effective marketing strategies to grow existing customers and win over new customers. Customer […]
The judges commented that Intent HQ’s approach to transforming first-party customer and transaction data into actionable, human-like insights, collaboration with one of North America’s leading Tier One telcos, the incorporation of multiple areas of AI, and an ethical AI environment set it apart.
