Leveraging behavioral data with AI
Verizon partners with Intent HQ to improve sector-leading churn prediction accuracy by up to 3.5%.
Intent HQ Podcast: Unleashing the Power of Big Data in Telecoms
2 min. Read
In this podcast episode, our Chief Revenue Officer, Jonathan Woolf, sits down with Nicky Daniels from Innovation Martlesham to dive into the world of telcos and explore how big data and artificial intelligence are revolutionizing the industry.
As we navigate the increasingly competitive landscape for service providers, we explore how Quad-play service providers, cable operators, MVNOs, and over-the-top service providers are striving to stay ahead. Jonathan shares his insights on how Intent HQ, an AI customer analytics platform, delivers exceptional value to our customers.
Throughout the podcast, Jonathan delves into various topics, including:
- The AI Customer Analytics Platform: Discover more about Intent Lift and how it empowers service providers. Learn how operators can harness the power of big data and AI to drive cut-through marketing strategies and unlock new opportunities for data monetization.
- Understanding Customer Behavior: Gain valuable insights into how data can provide granular details on a customer’s behavior. Jonathan explains how Intent HQ creates a comprehensive picture of a customer’s ‘intent’ while prioritizing data privacy and security.
- Delivering Business Value: Explore real-life success stories as Jonathan discusses how customers have utilized the Intent HQ platform to achieve tangible business results. Discover the transformative power of AI-driven big data analytics in driving growth, optimizing operations, and enhancing the overall customer experience.
- The Future of Marketing: Gain a glimpse into the future as Jonathan shares his predictions on how marketing practices will evolve. With an increasing number of marketing teams adopting AI to run big data analytic models, discover the exciting possibilities and opportunities that lie ahead.
Tune in to this episode and learn how you can unlock the power of big data in telecom. Don’t miss out on the valuable insights and expert knowledge shared by Jonathan Woolf, a true pioneer in the industry. Watch the full podcast below.
Related Content
Go Deeper
The Impact of AI on Diversity and Inclusion
The rise of AI promises to revolutionize countless aspects of our lives, but what about its impact on equality and diversity? Leading tech expert Sharifah Amirah, Chief Product Officer at IntentHQ, tackles this crucial question in a thought-provoking conversation with Multimodal’s Ankur Patel.
Why asking the right questions matters in churn analysis
Keeping churn under control is always a top priority for telco firms. In the current environment, where it’s easy for customers to switch providers at a moment’s notice, firms need to offer more than the most competitive prices in order to keep customers at the end of their contracts. Indeed, the costs of churn continue […]
AI-driven Customer Intelligence – the key to unlocking Customer First
New artificial intelligence and machine learning techniques will help telecoms businesses make transformative changes to customers’ experiences of their brand. There is a new opportunity to become ‘customer first’, led by a human-like connection with each and every customer.