Digital Ad Insights. This new product from Intent HQ enables telcos to unlock new revenue streams by monetizing their network event data with media agencies.
Intent HQ’s privacy-first data platform transforms the data into unique consumer insights for advertisers without comprising consumer privacy.
This enables Campaign Managers to build profiles of target customers and identify which digital advertising sites to bid for, to reach their audience.
This unlocks new high-margin revenue opportunities for telcos whilst our privacy-first approach remains fully GDPR & CCPA compliant.
See below, how simple it is to build a campaign audience in Intent Insights Explorer.
Christmas is deemed as the ultimate time to give back, however, it is not the only occasion REV and its content providers felt fit to gift a local charity who has selflessly served with humility to the less fortunate. During the holiday season, REV hosted a Supermarket Dash, which allowed for various media houses representatives […]
Conducted in the spring of 2022, Intent HQ’s global study is the first to map consumer attitudes about data privacy with research into telco marketing practices. It highlights the disparity between attitudes towards using consumer data and beliefs about customer expectations.
Founded in 2004, I-COM is a global association helping its members to achieve competitive advantage in Smart Data Marketing, the art of creatively leveraging value from Data to create competitive advantage in products, user experience, and promotion.
The theme for this year’s conference is evolving around Technology Leadership, Tech Innovation, Career Growth, and how we can make an impact and shape the future together.