Intent HQ Joins UKAI to Advance Responsible, Privacy-First AI Innovation in the UK
3 min. Read
Intent HQ becomes a member of UKAI to help shape the future of ethical AI, influence policy, and strengthen collaboration across the UK AI ecosystem.
London, UK – 2nd June 2025 – Intent HQ, the award-winning AI company helping enterprises unlock the full value of customer behavioral data, today announced its association with UKAI (UK AI Industry Association), the leading trade body representing the UK’s artificial intelligence sector.
Through membership of UKAI, Intent HQ joins a growing community of AI-driven organizations committed to advancing responsible innovation, ethical AI adoption, and balanced regulation across the UK. As a UKAI member, Intent HQ will contribute its expertise in privacy-by-design and Edge AI to industry dialogue, policy engagement, and cross-sector collaboration.
UKAI represents companies across the AI ecosystem and plays a central role in engaging with policymakers, regulators, and industry leaders to ensure innovation and trust evolve together. By joining UKAI, Intent HQ reinforces its commitment to developing AI technologies that deliver meaningful value to businesses and consumers, while maintaining the highest standards of privacy, transparency, and compliance.
Strategic Value of the Association
Intent HQ’s association with UKAI supports its mission to lead the adoption of AI that is both innovative and responsible. Through this collaboration, Intent HQ aims to:
Advance responsible AI standards by sharing best practices in privacy-first, on-device intelligence.
Contribute to policy and industry dialogue with real-world insights from deploying AI at scale in highly regulated sectors.
Strengthen the UK AI ecosystem through collaboration with startups, scaleups, and enterprise leaders.
Champion privacy-by-design approaches that generate insights directly on-device, ensuring no personally identifiable information (PII) ever leaves the user’s phone.
Intent HQ’s Edge AI technology processes thousands of data points per user, per day, directly on-device. This enables real-time personalization while maintaining strict compliance with global privacy regulations, including GDPR and app-store policies.
Shared Commitment to Responsible AI
UKAI’s mission to promote ethical, transparent, and trustworthy AI closely aligns with Intent HQ’s long-standing focus on privacy-safe behavioral intelligence. This association reflects a shared belief that the future of AI depends on solutions that respect users, enable adoption at scale, and deliver measurable business impact.
By working alongside UKAI and its members, Intent HQ looks forward to supporting initiatives that help position the UK as a global leader in responsible AI innovation.
About UKAI
UKAI (UK AI Industry Association) is the trade association representing the UK’s artificial intelligence sector. It works with policymakers, regulators, and industry leaders to promote responsible AI adoption, support innovation, and ensure the UK remains globally competitive in AI development. Learn more at ukai.co/
About Intent HQ
Intent HQ redefines customer understanding for the agentic era, enabling enterprises to influence customer decisions at the moments that determine growth, loyalty, and competitive advantage. As the Human-to-AI Context Company, we offer groundbreaking AI technology that creates the missing context of human behavior and individuality, transforming data into confident decisions that reflect how people actually act in the real world.
Trusted by global enterprises, Intent HQ manages 325M+ profiles and processes 250B events daily. We are AI Business of the Year (National AI Awards 2025), Analytics Company of the Year (British Data Awards 2025), and winner of Best AI Ethics & Diversity Strategy (AI World Series Awards 2025), recognizing Intent HQ’s AI innovation, analytics excellence, and ethical leadership. Intent HQ is a proven partner for leaders seeking measurable growth, faster decision velocity, and responsible AI-driven advantage.
To learn more about our solutions, visit intenthq.com.
“I’m excited about the significant potential of Intent HQ to create a whole new level of personalized marketing, audience building and data monetization,” said Phillips
This week saw the launch of the latest version of Intent HQ’s customer intelligence dashboard and insight tool. This launch marks a major milestone as clients now have access to a revolutionary new way to understand customer behaviour across billions of data points and to give business users and executives alike the capability to understand their customers as humans.
Intent HQ’s Edge AI solution is now validated as Built on Databricks, unlocking real-time personalization, privacy-safe insights, and cloud-edge interoperability to drive customer value at scale.
Intent HQ has been awarded “Best AI Ethics & Diversity Strategy” at the AI World Series Awards 2025 in Dubai, a global recognition of our commitment to building AI that’s intelligent, ethical, and deeply human.