Founded in 2004, I-COM is a global association helping its members to achieve competitive advantage in Smart Data Marketing, the art of creatively leveraging value from Data to create competitive advantage in products, user experience, and promotion. At Intent HQ, this is our bread and butter, working with leading telcos and brand owners to increase relevance, marketing ROI, and reduce churn.
I-COM organizes forums and competitions to showcase meaningful innovation, best practices, and to support overall Business Transformation in becoming fully customer-centric & smart data-driven.
Colin White, Head of Marketing at Intent HQ says, “I-COM members are thought leaders in their respective disciplines and this makes I-COM a leading association in the data-driven marketing industry. I-COM is very highly regarded as a forum for sharing best practices and we are thrilled to have been accepted as a member.”For more information visit: https://www.i-com.org/
We were at the Customer Experience Conference for Financial Services #CXC2017 this week where the focus was on design, relevance and GDPR. Kudos to the organisers for bringing together an interesting selection of speakers.
The Benefits of AI Adoption Artificial intelligence (AI) is a transformative technology with a broad range of use cases that are transforming industries across the world’s economy. From infrastructure that “self-heals” to radically reimagined customer service and experience, from large-scale hyper-personalization to automatically created marketing messages and images, AI solutions can powerfully augment and sometimes […]
Intent HQ, the AI Customer Analytics Platform, has ranked 387 in this year’s Financial Times 1000 (FT1000) list. Having secured a top 500 spot in 2023, this year has seen Intent HQ rise an additional 85 places in the ranking and one of only 147 companies in this year’s FT1000 to have made the grade for three consecutive years.
This week saw the launch of the latest version of Intent HQ’s customer intelligence dashboard and insight tool. This launch marks a major milestone as clients now have access to a revolutionary new way to understand customer behaviour across billions of data points and to give business users and executives alike the capability to understand their customers as humans.