
Why analytics is vital for creating a market-leading CX for telcos
Getting a strong return on investment for your marketing activities shouldn’t be just about signing telecoms customers up for higher-tier plans or new services. In this sector, ensuring existing customers also feel engaged with their provider is also vital for long-term success. Those that don’t have a personal connection with a telco aren’t likely to… Continue reading Why analytics is vital for creating a market-leading CX for telcos